7 Ways to Meet Your 2024 Sales Goals Using Vsbl
1. Make Social Selling easier for your sales team
61% of companies that use Social Selling report revenue growth. But, success in Social Selling does not happen overnight. Vsbl is specifically engineered to help your marketing team and sales team work together in harmony to create the deeper connections that Social Selling engenders.
2. Build trust through consistency
Posting insightful content consistently in B2B social channels like LinkedIn helps to build trust. The impression prospects get from seeing your team’s knowledgeable activity is immeasurable. Vsbl helps your team maintain a persistent presence that encourages the trust required for building relationships.
3. Ensure awareness of your unique value
The art of Social Selling is best captured in the phrase “must be present to win”. Driving awareness of what you offer is not enough, you team must make clear why your offering is better. Vsbl gives each member of your team the opportunity for a unique voice that drives deeper awareness and starts conversations.
4. Stay top-of-mind with prospects
Prospects will become customers when the time is right for THEM. Keeping a proactive presence is a powerful way to remain visible and to build trust. When prospects are ready to reach out for a solution, ensure they will remember you. Vsbl is a great way to ensure your company is top-of-mind when a prospect is ready to buy.
5. Don’t recreate the wheel!
Social Selling should not require a Herculean marketing effort. Your tool chest is likely full of great content that is ripe for enhancing your team’s personal networks. With Vsbl, it is easy to repurpose content like testimonials, blogs, white papers, and webinars, extending the value of your assets.
6. Unlock the potential of your team’s personal networks
For most companies, the curated ‘tribe’ of people that are in your team’s personal networks – but not in yours – is an under-utilized asset. Extend your reach past your company’s followers and into the personal cultivated networks of your team with Vsbl, designed from the ground up to post to THEIR accounts not YOUR company account.
7. Remember, people connect with people (not with Companies)
People don’t really identify with a ‘company voice’ – they may follow you but they want to connect with other PEOPLE. Vsbl allows your people to connect with other real people individually using an authentic voice, providing the opportunity for deeper connections.